This is a tale of two brain training companies, Lumosity and Scientific Learning Corporation. And how one, Lumosity, was prosecuted for making claims about brain training unbacked by science, and the other, Scientific Learning Corporation, used decades of solid research to develop and prove the effectiveness of Fast ForWord.
Lumosity paid $2 million penalty for unfounded claims
Lumosity, one of the most visible providers of adult online brain training games around the world, was hit with a 2 million dollar penalty in 2016 by the US Federal Trade Commission, due to unfounded claims on the efficacy of it’s product.
According to the USA Federal Trade Commission press release "Lumosity preyed on consumer’s fears about age related cognitive decline, suggesting their games could stave off memory loss, dementia, and even Alzheimer’s disease”.